The ad copy contains this gem:
Running from the floodtide of internet filth? Plagued by the merchants of obscenity? Maligned by the mercenaries of smut? Stop the madness and insist on the product that protects my family from the lewd, lecherous portal known as the world wide web.
Get the best Internet filter available from Integrity Online. Now with S.P.I.F.T.™, Superior Pornographic Internet Filtering Technology.
We’re also alerted to the fact that this filter “PROTECTS THE JOHNSONS!”